Sharks In Heels
Governing Board Member
Randell Weatherall graduated from A&M University at Commerce with a Masters in Applied Sociology. He is currently looking to change careers to pursue his passion for qualitative research in a field like consumer insights or user experience research.
Randell designed and executed his own qualitative and quantitative study as part of his graduate research project, which used deductive methodology to conduct ethnographic observant interviews. As part of his project he created a unique qualitative coding system.
Randell is also active in the community as a member of the Communities in Schools Dallas Chapter’s Advisory Board. Randell is a keen observer of human behavior and in his spare time he loves to cook, garden and keep up with the most recent City of Dallas development and planning projects.